KATE SPADE NEW YORK
Social and Digital Campaign.
To celebrate the cities comeback in 2021, we collaborated with the Radio City dancers. With their optimistic spirit and infectious moves, we aimed to inspire all New Yorkers to join in.

Photography: Dörte Fitschen-Rath
Talent: Nina Hudson,
Arisa Odaka, Justina Aveyard, Marissa Horton,
Amy Ruggiero, Jolina Javier, Tiffany Mallard, Robyn Williams
Choreography: Dylan Pearce
Styling: Stella Greenspan
Make Up: Fulvia Farolfi
Hair: Moiz Alladina
Set Design: Lizzie Lang
ECD: Theresa Canning-Zast
CD: Dörte Fitschen-Rath
Copy: Rachel Urbach
Production: Meredith Bergonzi
for Zast & Co

MoMA, The Museum of Modern Art, New York
Is Fashion Modern?
Contributing photographer to the exhibit

@melodie_michelberger X Adidas, 2020
Shot during the pandemic via face time in New York City and Hamburg, Germany

While one lockdown and all gyms were closed, we started to workout together via face zoom. Those regular sessions were a sanity saver! It really helped to know, Melodie was ‘in the room’, just to hear her laugh or curse made this experience so much more fun and less lonely. She was then approached by Adidas for a collaboration and we shot this story in her apartment and the local Hamburg ice/roller skating rink. Me in New York, camera pointed to my iPad, her on location, connected via face time and headphones. Since I know the locations so well, it was easy to direct her and the camera angles I was looking for. Truth be told, she is such a dream to work with and made this new way of working fun and flawless.

Once we were able to travel again, we shot the second collaboration with Adidas on site in Hamburg. This time, we worked out together and in real time.
Hair and assistance: Peter Penndorf

ALBERT CAMUS THE FALL
Key visual for the Off-Broadway production of ‘The Fall’ by Albert Camus with Robert Guttman, directed by Didier Flamand. 
CONCEPT / PHOTOGRAPHY / DESIGN / TYPOGRAPHY / CREATIVE DIRECTION 

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Commissioned: Portrait I